After the website and rebrand was completed, Northern Garden Supply hired me for our second project together. Chris wanted a catalog he could hand to potential customers in his shop, on the road, or at trade shows. And thus, the catalog was born.
Many design elements were pulled from the site and translated to a print context for this piece. Headings, fonts and shapes all still made sense to use in a catalog, and helped break up product descriptions from other services or knowledge offered.
